Property Photography Costs in London: What to Expect
- Enrico Biga
- Nov 10, 2025
- 3 min read
When selling, letting, or marketing a property, the first impression is everything. High-quality images can be the difference between a listing that gets ignored and one that generates enquiries. But one of the most common questions estate agents, landlords, and developers ask is: “How much does property photography cost in London?”
Let’s break it down so you know what to expect.
Why Property Photography Cost Vary in London
No two properties are the same, and neither are photography needs. Costs depend on:
Size of the property – Larger homes take longer to capture.
Type of shoot – Standard photos vs. lifestyle shots, twilight images, or drone photography.
Additional services – Floor plans, video tours, or editing packages.
Turnaround speed – Same-day delivery can increase costs.
Typical Price Ranges in London
While every project is unique, here’s a rough guide:
Small flats / studios → from £150–£200
2–3 bedroom homes → from £200–£300
Large family homes / premium properties → £300+
Extras:
Twilight or evening shots: £50–£100
Drone photography: £100–£150
Video tours: from £180+
(These are ballpark figures — professional property photographers will quote based on your exact needs.)
Why Invest in Professional Photography?
It may feel like an extra expense, but the ROI is clear:
Estate agents: Better photos = more clicks, more viewings, and faster sales.
Landlords / Airbnb hosts: Professional images boost bookings and justify higher nightly rates.
Developers: Quality visuals make show flats aspirational and help buyers imagine the lifestyle.
When one extra booking, higher offer, or faster sale can cover the cost, professional images quickly pay for themselves.
Photography vs. DIY
Smartphones are convenient, but they rarely deliver the light, composition, and polish needed for professional marketing. A professional property photographer brings:
Specialist equipment (wide-angle lenses, lighting, drones)
Knowledge of staging and presentation
Consistent editing for a clean, polished look
Final Thoughts
Property photography in London is an investment, not just a cost. Whether you’re selling, letting, or showcasing a development, strong visuals make your property stand out in a competitive market.
👉 Want a tailored quote for your property? Get in touch today and let’s make your listing shine.
Frequently Asked Questions About Property Photography Costs in London
1. How much does a property photographer cost in London?
On average, professional property photography in London starts around £150–£200 for small flats and can go up to £300+ for larger homes, the size impacts on the number of images needed and so on the time both in shooting and editing. Extras like video tours, twilight shots, or drone photography are usually priced separately.
2. Do I really need a professional photographer to sell my property?
Yes. Listings with professional photos generate more clicks, more viewings, and sell faster. For Airbnb and short lets, professional images can increase bookings by up to 40%.
3. Can I just use my smartphone for property photos?
Smartphones are convenient, but they rarely capture the right light, proportions, and details. A professional photographer uses specialist equipment and editing to make your property look its best. Ultimately, a smartphone or a DSLR camera is just a tool. What really makes the difference is the way you frame. I professional usually have a trined eye to know what to shoot, what not and how.
4. Are property photography costs tax-deductible?
For landlords, agents, and developers, photography is often considered a marketing expense — meaning it may be tax-deductible. Always check with your accountant for specific advice.
5. How quickly can I get my photos back?
Most professional property photographers in London deliver images within 24–48 hours, depending on the size of the project and editing needs.
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