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I believe a good video starts from a beautiful photography, and I aim to create Cinematic Videos.
Compare to the popular Walk Through (or video tour), in a cinematic video every scene is carefully planned, lighted and composed.
You could pause the video at any moment, and the image showed it's a well framed photo.
The camera movement is led by the music to add dynamicity, emphasize the atmosphere, and show that beyond that a simple still can't do.
B&B Hamsell TN3